while i rubbed my eyes this morning little did i knew that this morning of 27thoctober 2010 was just about to offer me the exact fodder that i had been waiting for all allong .. RockeTalk beats facebook twitter and orkut on mobile phones in india ...
i first came across this mobile application called Rocketalk a year back when one of my tenage cousins from bareely came to visit us in delhi. i noticed he spent an aweful lot of time on his mobile phone but then thats what all of us do, but what was really interesting is that he was using it not for calling his friends but chatting with them, i was quite amazed that he was using mobile internet when most of us much aware social media geeks were still trying to figure out what GPRS was. what was most intriguing was that he was allways glued to this RockeTalk talking to them sharing pics and videos with them from his phone i mean who does that and how does one do that , finally when he gave me this crash course in whole mobile application world i realised that sitting here in delhi we feel that we know and command technology and being the early movers on face book and twitter we feel the custodians of social media scene in this country but we of the the people the guardins of this web3.0 world have no clue what was happening in the big fat underbelly of our nation. the mobile social media which still have not taken off in big cities even with blackbery devices loaded with facebook, twitter and a zillion apps is triving in our own backyard in places where the need for social is much more higher, places where the bulky facebook orkut pages dont open up or hell people dont have a clue what facebook is. come to think of it after lot of study i realised that the social need structure of a guy in delhi and a guy in muradabad is same but the way to solve it is different. while both of them needs to increase there social strata among there peers the guy in smaller town may not evene have that many peers on web based networks plus he has higher need to meet new people and then raise his rep in this new set of contacts.
when i saw by cousin using rocketalk and observed what he does with it and how his fellow users(who were quite so many) use the service i realised that someone has created this product just to solve this social need which was there in front of us all .. or maybe we never saw it cos we were all happy tweeting , writing on walls of long lost sixth grade friend or rsvping for events but we never noticed because it was not our well evolved city heelers need.
well i am not surprised that rocketalk is leading over facebook and twitter as we have big underbelly which needs what rocketalk gives to them discreetness, freedom to communicate in their own language as it is primarily a voice chat/msg based system and easy to use interface. i feel that rocketalk will soon become to majorty of indians what baidu has become to chinese people a service which undersand them..
